3 Reasons Why The @ Reply Is Crucial For The Twitter Experience

When you go through the list of your followers, you probably see a great deal of different tweeting styles.

Some followers may tweet all links. Some may talk about their life through a lifestream. And some could have all conversation using @ replies.

The @ reply is one of the most important parts of the Twitter experience. Without using them, a user misses out on the conversational, collaboration-focused part of Twitter, an important and often overlooked part.

Here are three reasons why you should use @ replies in your tweets.

  • @ replies are attention grabbers.

Most users will be intrigued by you and your profile if you include @ replies in your stream. Think about it: if you had to choose between a stream of all links and a stream with mostly links but @ replies included, you’d probably be more intrigued by the second profile.

In third party applications like TweetDeck and Seesmic, @ replies come up in a separate stream. If you are trying to grab someone’s attention and engage with other tweeps, there is no better way to do this than through an @ reply. As long as the @ reply is not spam, conversation or a retweet would do the trick.

  • @ replies build relationships.

Think about it: 140 characters is not necessarily enough to make a new friend. But through @ replies to a few select people, you can easily begin to build Twitter relationships and connections. People are introduced daily to one another through @ replies, as some Twitter users click through other peoples’ streams to find other interesting users to follow.

  • @ replies encourage conversation and interactivity.

Twitter is like a 24-hour cocktail party. You can engage in conversation with anyone at anytime on the platform. So take advantage of it.

If you were at a real-life cocktail party, would you sit alone in the corner and not talk with anyone? Would you try to push your product on anyone you could get the message out to? Conversational and retweet @ replies are the best way to show others there is someone behind the username.

Do you use @ replies often in your tweets? Let me know your thoughts in the comments.

  • Y N Quan
    I agree that @replies are very important. I enjoy receiving them. I @reply often but I feel the recipients often do not read them. Maybe they feel I am stalking them or my comments are not very relevant or they are boring. I don't consider the auto Retweet to be the same as an @reply. I find the auto Retweet button is overused. I prefer to receive some commentary re: my tweets, not just an auto click. I do find that some tweeters only read the tweets of the people they follow and do not 'search' their own @mentions to find who else is communicating with them. Just my thoughts.
  • I think that unless a user does not log on and check @ replies normally, most users that do check @ replies read all of them. Some people set up search columns in TweetDeck in place of the @ reply stream (since it takes up API calls), so there's a minor chance your tweets could be filtered out by accident.

    I do agree with you that the Auto Retweet button is overused. Tweets really should be customized with commentary and obviously, you cannot do this with an Auto Retweet. RTs are richer for both the sender and receiver as feedback is given on what is of interest to your following.
  • Good shout - the more people that believe this and get it into their heads that twitter is about networking (aka sharing) and not about ME the better.

    I'm not a huge user of twitter and been there a year or so now and have just over 400 followers and 500+ I follow but do find it disappointing that so many won't respond to an initial @reply or even indulge in their own... but I keep soldiering on!

    Maybe it's the folks I'm following or @reply'ing too...! Hmm?
  • Thanks for the props...I'm glad that this post has been read by many. Hopefully it will churn up some thinking in terms of how people approach using their Twitter accounts to interact with others.

    I think that in your case, it could well be the people you are following. I would say that most users with large followings are able to manage them effectively through third-party apps. If you follow a bunch of users with smaller followings, they may not be on Twitter as often, much less check their @ replies. But every user is different, and it is hard to make generalizations.
  • You may be right about the idea of smaller users not checking as often. I tend to do my twitter use early / late in the days and typically will do so for 3 or 4 days and then stop for 3 or 4 days.

    But first things I check are my @'s and my DM's.
  • I don't have a big interest in sheer numbers of followers and I honestly don't make any effort to get more followers. I'm not doing this for my business or anything like that. If it happens organically, great. However, when I am looking at people who have recently started following me and I am trying to decide to follow back or not, I always scan their last dozen or so tweets and if I do not see any @ replies, I don't block them but I don't follow back either, at least not at that point. I tweet to get to know people with similar interests. So, if someone doesn't interact, I don't see the point of following them.
  • I agree with you on that point—it's hard to justify following a user back if there are no @ replies in the stream. It's almost as if they were strictly broadcasting mediums—shouting out a message and not listening for responses. Like you, I don't see a point in following someone who doesn't engage through these replies.
  • Not to sound overly dramatic, but @ replies are life changers. Both sending them and receiving them. Especially to a new contact. The @ reply brings someone out of the faceless crowd and into a private alcove - even if only for a moment.

    This is your place for a warm smile, a friendly handshake, an ongoing discussion or a quick reality check.

    If you really want to engage people, meet people, and affect people on twitter, this is the place you do it. However, the words you use and the way you say it count. A lot.

    For example, if you like someones twitter stream, their profile, their website, their views etc you can either say:
    @soandso you have a cool profile.
    Or
    @soandso your profile caught my attention. Love what you are doing. I'll be watching for your tweets

    The person receiving the first tweet will probably smile and say thanks. the person receiving the second tweet will probably lead you to a conversation and mutual exchange.

    That's what I mean when I say that @ replies are life changers. You can truly touch others and forge new relationships with high value thanks to @ replies.

    I love a good @ reply so say hello if you can @leader4hire

    Best,
    Justin
  • Justin, I really appreciate you taking the time to leave such a thoughtful comment here.

    I completely agree with everything that you stated. Good and meaningful @ replies open up so many opportunities to interact with others and build up social networking relationships.
  • Carol Brown
    @ replies are 98% of what I do on Twitter. You're right about the cocktail party. I love it because it never ends. I'm beginning to feel like I know all these people personally. I joined Twitter in hopes of selling my photos, and stayed to enjoy the people I've met. I won't follow anyone whose profile consists of all RTs or links. Well maybe Guy Kawasaki or solardude. But I daily enjoy the give & take of the conversations I have. So, yes, @ replies are where it's at for me, Twitterwise.
  • Carol, thanks for stopping by and leaving a comment!

    It's amazing how a few @ replies and conversations can turn casual acquaintances into relationships. Personally, I rarely follow back users who don't interact with their followers.
  • This is my 3rd week on twitter and I am finally getting comfortable with @replies. It is sometimes intimidating at first! Thanks for the great info on using the @replies; I appreciate it.
  • It took me a little bit of time to pick up on @ replies as well. Glad to hear that the post helped you out, and thanks for leaving a comment!
  • partyaficionado
    "If you were at a real-life cocktail party, would you sit alone in the corner and not talk with anyone?" A great way to describe the best use of twitter.
  • Cheryl, thanks for your comment. I'm a big proponent of the cocktail party approach, as you can tell!
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